Photo: ikewinski/Flickr.
We know that our readers care about energy, climate and the economy. Clean energy, along with conservation and making our economies more locally self-sufficient, are strategies for a better future that we’ve covered for years.
For those who are involved in clean energy, and especially in spreading the good word about solar power, we offer a few helpful resources from our partner, the Curren Media Group, a digital marketing agency that specializes in sustainable technologies. We hope that you find the resources listed here useful.
First, a few articles from the Curren Group’s Solar Marketing blog:
Stop buying solar leads and start making your own
Buying lists may be a quick way to get solar leads, but they can be low quality. Here’s how you can generate better leads on your own website.
Get better solar leads by focusing on your ideal customer
The best solar leads are not the ones you buy but the ones you generate on your own website. Start getting real leads with an accurate buyer persona.
Let God power up your solar marketing campaign
As churches and mosques and synagogues embrace solar, more solar marketers should be telling their stories to help solar grow.
Then, a short e-book for solar power marketers:
